The Making of a Book Trailer

The pub date for Death at the Day Lily Café was just a few months away and the promoting strategy was in full swing. This being the second in my mystery series, I had learned a lot with the first, Murder at Barclay Meadow. Most importantly, I needed to ratchet it up a couple of notches. This time around I decided to try for a first class book trailer. I am a visual person. I like soft colors, a neat home, open spaces, and really good movies. And that’s when I knew who to ask. Terese Schlachter is a woman of many talents. She has won Emmys and produced prime time television news. She is also a writer which is how we crossed paths. A tall, athletic blond, Terese has a no nonsense approach to l

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